Elevate Medical Affairs Podcast Channel
Podcast channel for the Medical Affairs Professional Society (MAPS). Global excellence in Medical Affairs from today's leaders.
Elevate Medical Affairs Podcast Channel
Identifying and Quantifying Unmet Medical Needs: Expert Perspective on Enabling Field Medical with Data
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Medical Affairs Professional Society
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Season 2023
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Episode 26
This podcast reviews new ways of identifying and quantifying opportunities for field medical impact with disease-state analytics. Industry experts from Pfizer and Veeva discuss how longitudinal patient-level data can pave the way for a more patient-centric way of informing and shaping Medical Affairs strategy and operations.