The "Elevate" by MAPS Podcast
This is the "Elevate" podcast by the Medical Affairs Professional Society (MAPS). MAPS is the premier non-profit global Medical Affairs organization FOR Medical Affairs professionals BY Medical Affairs professionals across all different levels of experience/specialty. Together with over 15,000+ Medical Affairs members from 280+ companies globally, MAPS is transforming the Medical Affairs profession to increase its value to patients, HCPs, industry and society. JOIN THE MOVEMENT!
Episodes
226 episodes
Turning Vision Into Value: Medical Affairs Impact in Practice
Building and demonstrating medical impact is becoming a central priority for organizations seeking to deliver meaningful outcomes for patients, healthcare systems, and society. But what does it take to design, implement, and sustain an effectiv...
Reinventing MLR: What Happens When AI Joins the Review Room?
As Medical Affairs teams face rising content volumes, tighter timelines, and increasing complexity, many leaders are asking the same question: Can AI meaningfully improve the MLR review process—and if so, where do we start? In this practical, s...
Meaningful DOL Partnerships to Counter Global Misinformation
Health misinformation is a critical threat to global public health. It erodes confidence in vaccines and medicines, fuels pandemic denialism, promotes unproven treatments, and undermines public health efforts. Medical Affairs sits at the centre...
The Value of Medical Affairs: A CEO's Perspective
On today's MAPS "Elevate" episode, we'll deep dive into how Medical Affairs professionals can strengthen their business knowledge, expand their influence across organizations, and position themselves for executive leadership. Through personal s...
From Content to Conversation: An External AI Use Case in Medical Affairs
Learning Objectives:After listening to this episode, the audience will be able to: Describe how a Medical Affairs organization prioritized and implemented AI use cases to address HCP needs through faster, more in...
Building a Global Medical Information Network
How can Medical Affairs Professionals connect teams, harmonize processes, and enable consistent, high-quality scientific communications?In today's podcast episode, experts from our Medical Information FAWG explore what it real...
The Role of Medical Affairs in Redefining Patient Engagement in Clinical Development
For years, patient involvement in drug development was limited to trial participation and post-approval education. But things are evolving. Patients today aren’t just participants—they actively co-build the healthcare ecosystem.<...
Creating a culture of innovation: Episode 2
In the first episode of our series on innovation in Medical Affairs, we focused on the mindset that allows ideas to flourish and on why innovation matters at all. So where do we go from here...How do we move from ideas to impl...
Creating A Culture Of Innovation: Episode 1
Medical Affairs is evolving faster than ever. It demands not only execution, but imagination. In fact, innovation in Medical Affairs isn't just needed. It's already happening, and we have the responsibility to guide it with intention.
Top 10 Publications of 2025
Join us for a fun look back at the top publications of 2025 — and info your publications team can use to find success beyond only impact factor and citations in 2026.
Marketing And Why It Matters For Medical Affairs
In this podcast, lead by members of the MAPS Business Knowledge Domain, our experts will:Recognize marketing terminology and implications for Medical Affairs activitiesIdentify the relevance of market analysis fo...
Navigating The Storm Episode 2: Building the Crisis Management Team (CMT)
This three-part podcast explores how Medical Affairs leaders can navigate and lead through disruption with clarity, structure, and resilience.We explore how to construct and lead an agile, cross-functional crisis team. From de...
Leading in Times of Change: Part 1
In Part 1 of this 3-part series, experts from the MAPS Leadership and Management Domain discuss understanding change. How does it impact our teams, and how can our leaders guide their teams through change?Through this episode,...
Leadership: Tips on Leading an Intergenerational Med Affairs Workforce
As Medical Affairs leaders, we are tasked with optimizing MA operations and talent through an increasingly multi-generational workforce. Several authors have addressed this issue. This podcast will discuss some of the common issues we are notic...
New Era of Leadership
In today’s rapidly evolving healthcare landscape, leadership in the pharmaceutical industry is entering a new era—one defined by innovation, agility, and purpose-driven impact. This transformation is especially visible in Medical Affairs, where...
Piloting GenAI in Medical Information: Lessons from the Front Lines
What does it actually look like to implement a GenAI solution in a Medical Information department? What are the risks? The benefits? And what should others learn from those who’ve already tested the waters? In today's "El...
Work Smarter, Publish Stronger: Data-Driven Targeting
You’re not alone if a strong publication didn’t land. More often than not, the problem isn’t the paper - it’s the data behind your target selection. In this episode, scientific communication expert Mike Cashman (Mavens) and data expert Mike Tay...
Navigating The Storm Episode 1: Crisis Management – A Process
This three-part podcast explores how Medical Affairs leaders can navigate and lead through disruption with clarity, structure, and resilience.This episode defines crisis management as a structured, cyclical process: preparedne...
How to Navigate Privacy Regulations in Medical Affairs
The Learning Objectives for this podcast are to understand the scope and requirements of the main privacy laws and regulations, covering data types and processing activities including collection, usage, data retention, subjects’ rights and much...
Effective Risk Mitigation And Compliance At The Medical/Commercial Interface
This podcast looks at the identification and mitigation of risks in four examples of activities at the Medical/Commercial interface with the intent of strengthening your understanding of how to conduct these activities in a compliant manner. Th...
Scaling GenAI in Medical Affairs: From Pilot to Practice
From chatbots and content generation to insights mining and decision support, GenAI is moving from buzzword to backbone. In this "Elevate" episode, our hosts Jennifer Riggins & Steve Casey speak to a panel of experts on the frontlines of Ge...
Mastering the Art of Storytelling in Scientific Communications
In this podcast episode, our experts dive into the importance of storytelling in scientific communication, emphasizing the need to balance creativity with accuracy and personalize content for different audiences.
Cutting Edge Episode 1: "One Team, One Voice: The Impact of Centralized Medical Content Development
This podcast will provide an overview of results of a poster presented at MAPS Americas in 2025. The title of the poster was "One Team, One Voice: The Impact of Centralized Medical Content Development" and includes results from a survey that wa...
The Tipping Point: When to Bring Medical Information Systems In-House
When is the right time to bring your medical information system in-house? What needs to happen once you get there? In this podcast, we dive into scPharmaceuticals’ experience and discuss the milestones that signal a shift. Hear about the ca...
The Role of AI in Academic Publishing
AI offers tremendous benefits but creates new challenges for licensing and research integrity that medical publishers must address. In this MAPS podcast episode, we will discuss the opportunities and challenges of AI in scientific publishing an...